Crafted by Ralph Duin · inspiredbyfrustration.com · LinkedIn
AI in Action

TDSB · Storyboard · 50s

The AI-Enabled Life of a Drug

Seven beats, one film. Each frame below is pulled from the finished cut.

  1. Thousands of targets and molecules float around a scientist.0:00–0:05

    01 · The challenge

    Thousands of targets and molecules float around a scientist.

    “Developing a medicine begins with thousands of possibilities—but which ones should scientists pursue?”

  2. One candidate travels along a six-stage pipeline.0:05–0:11

    02 · The research journey

    One candidate travels along a six-stage pipeline.

    “Each candidate must navigate a complex research journey.”

  3. Zoom into target discovery; AI connects data and narrows the field.0:11–0:22

    03 · TDSB and AI

    Zoom into target discovery; AI connects data and narrows the field.

    “TDSB applies AI to connect evidence, prioritize promising targets, and give scientists a stronger starting point.”

    Shot note: Reads as an abstract data grid. The narrowing to a shortlist is subtle.

  4. Scientists review ranked candidates and run a focused experiment.0:22–0:32

    04 · Human expertise

    Scientists review ranked candidates and run a focused experiment.

    “Scientists remain in control—using AI insights to focus experiments, learn earlier, and make better-informed decisions.”

    Shot note: The screen label in the corner is AI-made and not real UI.

  5. Split screen: a slow, broad search versus a fast, focused lane.0:32–0:40

    05 · Research impact

    Split screen: a slow, broad search versus a fast, focused lane.

    “The result: less time spent searching and more attention on the opportunities with the greatest potential.”

  6. The strongest candidate moves through optimization into preclinical testing.0:40–0:46

    06 · Preclinical endpoint

    The strongest candidate moves through optimization into preclinical testing.

    “That focus carries forward, building stronger evidence before development begins.”

    Shot note: The corridor feels more sci-fi than lab.

  7. Title card over the full journey, TDSB highlighted.0:46–0:50

    07 · Closing

    Title card over the full journey, TDSB highlighted.

    “AI made tangible—one scientific decision at a time.”

The full film